Marketing

Nando's appoints BWM Dentsu to handle its creative account

The fast casual brand looks to further connect with its customers through the new partnership.

Nando's appoints BWM Dentsu to handle its creative account

The fast casual brand looks to further connect with its customers through the new partnership.

Organic & authentic: how Guzman y Gomez struck marketing gold by following their instincts

Chief marketing officer, Lara Thom, looks back at the success of #BringCalHome, and explains the importance of brands having a personality.

Local execution: the secret ingredient behind Subway's Live Feed campaign

The global sandwich brand lauded the Australian and New Zealand teams for their “phenomenal” numbers during the event.

Soul Origin announces finalists of 2018 Barista and Latte Art competition

The regional champions will be flown to Sydney to compete in the finals on July 27.

FULL LIST: Winners of the 2018 QSR Media Detpak Awards

Top-tier brands were duly recognized for their outstanding work in foodservice.

Nando's launches ‘For Flavours Sake' ad campaign

Their videos present the brand’s PERi-PERi sauces as a time-saving flavour solution. Offering Australians the chance to save time in the kitchen...

7-Eleven's Slurpee wins international ‘Shorty Award' for the second time

It has beaten Adidas and The Walking Dead in the ‘best use of Instagram story’ category.

Find out the digital deal's role in improving customer experience

Combo items, special discounts, and the daily special – whether people dine out or stay in, a customer wanting a good deal has always been a sure...

KFC kicks off new integrated brand campaign

It asks customers to join The HCG Buckethead Army and support both Magellan Ashes and the KFC Big Bash league.

Domino's Pizza unveils technology and operations improvements

The enhancements aim to improve customer service and Franchisee standards.

Here's how Mug Life Cafe is bringing back the art of exceptional customer service through digital initiatives

QSR Media reached out to Kristy Bannister, director of Mug Life Cafe, to discuss the brand’s Prepaid Coffee Membership program, as well as its local...

Crust Gourmet Pizza Bar partners with Brisbane Listen Out Festival

Crust won exclusive rights as the only QSR brand to attend and distribute at the festival.

Hungry Jack's launches ‘Keeping it Real' campaign

It will roll out new crew uniform, fresh store decals and design features.

Muffin Break secures Sunrise sponsorship deal

It will run a 12-month strategic sponsorship with the primetime breakfast show.