Marketing

Squishmallows land in Macca’s Happy Meals for the first time

Squishmallows land in Macca’s Happy Meals for the first time

Each Squishmallows comes with a QR code that unlocks an exclusive digital game.
29 minutes ago

Beefy’s pits QLD and NSW in new menu launch

The two states will go head-to-head in a pie-off.
3 days ago

Wendy’s announces promotion for redheaded Aussies

The brand aims to celebrate World Redhead Day this month.

KFC launches spicy twist on traditional high tea for Mother’s Day

Limited tickets will go on sale from 6 May and are available to adults over 18 years old.

Chatime launches first in-app game to drive engagement

Prizes include buy one get one free and free upsizes.

Macca’s unveils new limited-edition Minecraft Movie Meal

It will be available from 2 April to 14 May whilst supplies last.

Starbucks and Peanuts to launch global collaboration

The collaboration will introduce Peanuts-inspired merchandise and beverages.

Macca’s rolls out first AFL Happy Meal Trade Day

The event will be on 22 March from 11 a.m. to 1 p.m.

KFC leverages blind box marketing scheme in new promo

Prizes include starring in a KFC commercial or getting a free trip.

QSRs wasting money on Meta and Google

One of the backdrops that littered my walk to school in Brisbane’s West was the sight of over-stuffed letterboxes. Even as a child, I could sense that...

Macca’s partners with AFL to launch first-ever AFL Happy Meal

Each meal will feature collectables, including AFL bag clips, skills cards, and stickers.

Gong cha rides ‘blind box’ craze with POP MART tie-up

The tea company is targeting Gen Alphas by creating social media buzz.

Schnitz unveils $14 deal

The deal aims to tackle rising cost-of-living pressures.