Marketing

Grill’d announces multiple initiative partnership with Harry Garside

The collaboration could see new custom menu items and more local community support.

McDonald's brings back Big Mac family burgers

There will be 3 different kinds of Big Mac burgers.

Subway showcases value in new ‘Size Matter’ campaign

This follows its BIGGER-ER campaign last year.

Red Rooster unveils AI-powered wearable tech to ‘detect’ chicken cravings

Once detected, the app is said to be able to order on a customer’s behalf.

Grill’d launches Mad Bunday campaign for footy season

Football fans can score a 2-for-1 burger voucher.

Krispy Kreme launches Leap Day limited-time offer

Free doughnuts for Aussies whose birthday is on the 29th.

KFC foots $80k wedding bill for Aussie couple

The fast-food brand held a competition for couples to share their dream proposals.

Soul Origin launches $40k loyalty programme giveaway

The brand said this is their way of showing appreciation to loyalty members.

KFC to fly five lucky Aussies to try international menu

One lucky customer was treated to a trip to Japan.

Subway, Sushi Sushi wisen up on marketing amidst cost crunch

Consumer data must be turned into brand offerings that customers find worth it, marketing experts said.

Krispy Kreme offers free doughnuts to customers with friendship bracelets

The promo is held in conjunction with Taylor Swift's concert in Australia.

Subway reinvents ‘Eat Fresh’ slogan for new brand platform

This will be the brand’s ‘north star’ for 2024.

Mad Mex campaign lifts sales by 9%

The brand’s marketing campaign reached 2.9 million Australians.

Subway releases mini film for ‘Cookiemas’ campaign

The campaign was delivered by Subway ANZ’s integrated agency collective ‘Team Fresh’.