Marketing

Red Rooster overhauls brand positioning with new ad push

The refresh also updates menus, uniforms, social media, and store design.

Grill’d adds chicken to Oscar Piastri burger range

This coincides with an extended sponsorship deal with the Melbourne-born Formula 1 driver.

McDonald’s floods market with free McPops

The deal is part of its Macca’s Year of Value promise.

Red Rooster goes bold on social with Kill Boring Dead partnership

The first campaign is scheduled for release in the first quarter.

Schnitz expands menu to desserts

The dessert range includes loaded cookies, skillets, brownies, and ice cream.

Red Rooster rolls out multi-phase Summer campaign ahead of holidays

It aims to boost sales, strengthen awareness, and engage broad audiences.

Bakers Delight partners with The Chrissie Swan Show

The partnership launches a loyalty-led Christmas competition.

Wendy’s bets on bold new look as competition heats up in Australia

The momentum has held beyond its flagship launch buzz, with repeat visits helping sustain foot traffic.

McDonald’s Australia unveils new Grinch range for its summer range

The brand is launching exclusive meals and merchandise.

Krispy Kreme gives away free doughnuts for World Kindness Day

The promotion is limited to one doughnut per person, whilst stocks last.

Gong cha plans more pop-ups after Halloween success

The brand sold over 2,000 cups in four days.