Marketing

McDonald's inks 10-year partnership extension with AFL

The agreement was first established in 2014.

McDonald's inks 10-year partnership extension with AFL

The agreement was first established in 2014.

Krispy Kreme launches doughnut-inspired dog biscuits

The chain collaborated with local Aussie business Huds & Toke for the pup-friendly project.

KFC releases limited edition Christmas in July jumpers, bundle

Proceeds from the jumpers will go to the chain’s charity partners.

McDonald’s teams up with Peter Alexander for sleepwear collection

The partnership is part of the chain’s 50th anniversary celebrations.

McDonald’s BTS menu arrives in Australia

The collaboration also resulted in an exclusive merchandise line.

KFC unveils new Popcorn Chicken Savoury Cupcake recipe

It was made as part of the chain’s Kentucky Fried Cookin’ series.

Pizza Hut launches Ninja Turtles-inspired green sauce

The sauce is now available on every pizza for only an additional $1.

McDonald's, APL ink partnership to support grassroots football

The new deal will see the fast food giant become the official QSR partner to the A-League, Westfield W-League and the E-League.

DoorDash named NRL's official on-demand delivery partner

The delivery platform also secured the naming rights to Touch Football Australia.

Red Rooster extends partnership with Sydney Roosters

The announcement coincides with a new menu which will be launched in the coming weeks.

Hungry Jack's responds to McDonald's trademark lawsuit anew with new ad

The chain claims the ad was released to explain “the significant difference” between the Big Jack and the Big Mac.

Taming the social creature

I’m going to be honest: since COVID-19 hit Australian shores, I have spent just one day working at home with the wife, kids and dog, and that was enough for me. I was lucky to be able to ride my bike into an empty office, with its vacant desks and deserted boardroom, and do the ultimate soul searching there.

KFC hits pause on “Finger Lickin' Good” slogan after 64 years

The fast food chain says it does not fit in the “current environment”.

Red Rooster, Bakers Delight stick to core products, community involvement to retain customer attention

The chains also explain the value in shifting their focus across digital, social media and television channels.

Six marketing tips to save your quick service restaurant brand post-COVID-19

With store reopenings imminent, most QSR brands will prepare for operational readiness, including adjusting processes to expected government requirements relating to customer and staff safety and hygiene.

QSR focus: quick marketing hacks to grow your restaurant at pace

Quick service restaurants are growing rapidly and competition can often feel like a feeding frenzy.