Photo credit: Soul Origin/Facebook

Social Media Wrap Up: Soul Origin’s ice drinks range; TGI Fridays’ Halloween Specials; QSRs’ ‘Squid Game’ memes

Find out what QSRs have been up to on social media this week.


TGI Fridays has new Halloween-themed specials.

Black Star Pastry’s Strawberry Watermelon Soft Serve returned to its Rosebery outlet.

The Cheesecake Shop launched its new Marble Baked Cheesecake.

Soul Origin has a new iced drink range.

Boost Juice unveiled its new Watermelon Smoothies range.

Ferguson Plarre is now selling festive bites.

Pizza Hut has new sauces.


Some chains engaged their fans with Squid Game-inspired memes, capitalising on the hit Netflix series.

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Hundreds of executives in and out of the country also joined the whole-day virtual conference.
This is done in partnership with retail property group Vicinity Centres.
The move is expected to complement the company’s long-term plan in the region.
The chain is giving them away on their official Instagram account from October 12 to 22.
Customers who order four medium-sized coffees will get another one for free.
It is also looking ahead to introduce the range into schools, local gyms, hospitals and other venues.
Ezikitchen is currently accepting new applications from brands to join the venue.
It can measure pedestrian traffic, profile customer movement, and more. 
The chain is initially slated to open 20 outlets in the country and New Zealand.
Three new burgers headline the range.   Milky Lane is celebrating the end of NSW lockdown from October 11 by launching 12 brand new menu items, $10 happy hour cocktails and live DJ sets at all locations.