Pizza Hut launches new WingStreet co-brand
The launch also includes new packaging, social campaign messaging and in-store artwork.
Looking to capitalise on its success, Pizza Hut has brought US chain WingStreet’s range of chicken wings to all of its Australian stores.
Now available for delivery in over 290 Pizza Hut Australia outlets, the new concept and co-brand will provide customers three base wings (Traditional, Seasoned and Spicy Boneless) and eight new sauces including Honey Mustard, Smoky BBQ, Buffalo, Hickory & Brown Sugar and Kickin’ Bourbon.
“We’re excited about the choice and convenience the new WingStreet menu will give our
consumers,” said Joanne Moss, GC and Head of Corporate Affairs at Pizza Hut Australia. “The dining experience is what matters to us and chicken wings are made for an authentic, relaxed meal experience.”
WingStreet is also owned by Yum! Brands and is frequently co-located with Pizza Hut.
(Photo credit: Pizza Hut Facebook)
