Motto Motto enters competitive burger scene with new range

The full range includes the Wagyu Cheese, featuring wagyu beef from SA.

Motto Motto has officially launched its quartet of Japanese-inspired burgers, part of a larger plan to enter new categories.

The full range includes the Wagyu Cheese, featuring wagyu beef from SA, cheese, lettuce, tomato, sake pickles, and mustard Japanese mayo; the Pork Katsu, which has a panko-crumbed pork fillet sourced from NSW, white cabbage, tonkatsu sauce and traditional Japanese mayo.

Customers can also avail of the Hot & Spicy Chicken Karaage, which has fried chicken lettuce, sake pickles and traditional Japanese mayo; and the Lobster & Prawn croquette burger, with white cabbage and yuzu Japanese mayo. The new burger line-up, which was revealed to QSR Media in July, will all feature the chain’s milk buns.

"Our chef-designed and Japanese inspired burgers include premium local ingredients backed by genuine food credentials - all for the same price of a standard at your local burger joint. We’re excited to be launching this new product category to support our restaurants and support our Franchisees,” Motto Motto chief operating officer Matt Fickling said in a media release.

To celebrate the occasion, Motto Motto is giving away 100 Wagyu Cheese burgers at each restaurant on International Cheeseburger Day (September 18), with 2-for-1 Wagyu Cheese deals available all day.

Join QSR Media Australia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

This will be the company’s seventh store in the city.
The recipe was put through over two years of testing.
Here is a summary of the most interesting news stories of the week from around the world.
Past ambassadors include Eva Mendes, Katie Holmes and Naomi Watts.
Find out how Garland XPress Grill gives you perfectly cooked food each time. 
The service is also available in Canada and 20 additional U.S. states.
Free large fries await customers when their state reaches a 60% double vaccination level.
The franchisee-led outlet will be celebrating the opening with a free coffee offer.
Hear more from SOPAC managing director Richard Wallis at our upcoming conference.
The chain is calling on other businesses to support medical workers.