
Mrs. Fields introduces the Hot Fudge Sundae
The brand launched a new dessert for chocolate-loving Aussies.
Made to order, the warm, fudgey brownie is topped with creamy vanilla ice-cream and hot molten chocolate.
"We have hot gooey chocolate in store that can be drizzled over your favourite cookie, so it was a natural progression to add it to a warmed brownie, and the ice-cream…well, it’s a match made in chocolate heaven," Debbie Benefield, Chief Marketing Cookie of Mrs. Fields told QSR Media.
"We’ve had really great feedback about the new Hot Brownie Sundae, so it will become a staple menu item. We’ve got a range of brownies from our classic double chocolate or a macadamia nut, through to our popular new salted caramel so any of the brownies can be turned into a Hot Fudge Brownie Sundae – just a matter of what your favourite brownie flavour is and adding the other delicious elements."
The Hot Fudge Sundae will be available at selected stores for $5.95 each. She also hinted that the chain has other ‘winter’ products in the pipeline which will be in-store early July.