Macca’s scores FIFA World Cup 26™ tie-up with new meals, merch
It also introduces a new “Goal-den McFlurry” with Caramilk.
Macca’s is launching a range of FIFA World Cup 26™–themed menu items and collectables from 10 June across its restaurants.
The limited-time lineup includes a FIFA World Cup 26™ meal, a themed Happy Meal, and a “Goal-den McFlurry” with Caramilk.
The adult meal offers a choice of a Big Mac or 10-piece Chicken McNuggets, served with fries, a drink, and a gold-packaged Big Mac sauce.
Large meals also come with a collectable cup, with six designs featuring football personalities, including David Beckham, Ronaldinho Gaucho, Thierry Henry, Heung-Min Son, Lamine Yamal, and Grimace.
The Happy Meal promotion includes one of 15 Squishmallows plush toys dressed in FIFA-inspired kits.
Packaging includes a scannable code that unlocks a digital game linked to the promotion.
The McFlurry variant combines vanilla soft serve with caramel sauce and coconut topping.
Through the MyMacca’s app, customers can access additional FIFA-related promotions, including digital sticker collections developed with Coca-Cola and Panini for the FIFA World Cup 26™ sticker album.
The campaign also ties into the official mobile game FIFA Rivals, where users can redeem loyalty points for in-game items and bundles.
The promotions will be available for a limited time via dine-in, drive-thru, delivery, and the McDonald’s app.
