NEW CONCEPTS | Staff Reporter, Australia

New South East Asian street food concept enters Australian market

Its grand launch in October 20 will offer customers a 2-for-1 promo on their giant squids.

IKA8, a new street food restaurant, has announced that they launched their first store in Footscray.

The new concept features different street food items from South East Asia. Their giant squid that comes with different flavours including Singaporean salted egg sauce, Thai tangy tom yum sauce, soy and ginger Japanese glaze and Korean spices. Other menu items are squid bites, squid balls, snacking rings, IKA8 fat chips and IKA8 bento box meal.

“Squid is a welcomed favourite in Asian restaurants, yum cha, pubs and street festivals across South East Asia but is still yet to be celebrated in all its glory across Australia,” Jenny Pham, director of IKA8 said.”

“In a time where consumers dare to be adventurous, and squid is more regularly seen on menus, it seems to be the right opportunity for IKA8 to fill the gap in the market for a squid-focused QSR that transports people back to where it all began,” she added.

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