Product of the Month - The new Grill'd Salad Range

QSR Media gets the low-down on the new salads which were launched on 8th November with the cheeky campaign "Grill'd Fixes Salads".

QSR Media: What inspired the new range?

Grill'd: Most people come to Grill'd because they want an amazing healthy burger, however, we wanted to make sure we offer those who feel like something else a delicious alternative.

QSR Media: How will you be promoting the range?

Grill'd: In restaurant POS as well as PR and social media. The salads are so delicious we expect our customers to be our biggest promoters.

QSR Media: What is your expectation of the range?

Grill'd: The new range of salads expands our audience and ensures we have something to suit everyone. We expect the range to do really well, we have been trialling the menu in Melbourne and we have received great feedback from our customers.

QSR Media: Are they a permanent menu item?

Grill'd: Yes

Read related story: Grill'd 'fixes' salad range

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