
Grill'd 'fixes' salad range
The new salad menu is supported by an in-restaurant marketing campaign.
In an announcement, Grill’d said it has spent the last few months fixing its salad range and creating two new salads.
Grill’d Founder, Simon Crowe, said, “We’ve listened to our customers, and upgraded our salad range to offer another option across all of our restaurants.”
The ‘refreshed’ salad menu available across all restaurants features the Chicken, Pomegranate & Goats Cheese; Mixed Vegetables & Dukkah; and Chicken Caesar Salad.
Meanwhile the in-restaurant advertising leads with Grill’d fixing its salads before playing on national and state-specific ‘problems’ suggesting what it will ‘fix’ next.