, Australia

Boost Juice's new smoothie sales surged to 56,228 litres

And it's just 2 months since it was launched.

The new Pleasure & Pine blended smoothie was first introduced last January. It is a mix of fresh pineapples, blueberries, bananas, and ice.

From the day it was launched, Boost Juice was able to sell 56,228 litres of the new smoothie across Australia. To be able to create that many smoothies, Boost juice used 74,382 pineapples, 72,132 bananas, 2,166,635 blueberries, and 18,667 kilograms of ice.

Scott Meneilly,CEO of Boost Juice, shares, “We’re seeing strong sales for Pleasure & Pine, the first in a series of whole fruit smoothies we’re adding to the Boost menu.  Victoria performed best with 5.74 percent of total sales, followed closely by pineapple-loving Queensland at 5.69 percent, with South Australia and WA not far behind (5.36 and 5.20 percent respectively).” 

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