MARKETING | Staff Reporter, Australia

Pizza Capers gives the first glimpse of its new mobile food truck

Pizza Capers is appearing on Seven Network’s weekly business programme – ‘The Franchise Show’.

The Franchise Show focuses on the positives, the challenges and the personalities of franchising, and profiles those at the forefront of Australia’s booming small business sector. The half-hour programme which is hosted by regular national TV finance commentator and consumer advocate Effie Zahos, will feature the Pizza Capers brand this Sunday 30th April. The brand’s management team will discuss food service market trends and launch their new food truck business model.

Pizza Capers Managing Director, Sherree Halliwell, said that with food service companies constantly innovating to take advantage of the ever-evolving trends in the industry, The Franchise Show is a great opportunity for the Pizza Capers team to talk about the new venture into mobile food trucks.

“The food truck movement has really taken off in recent months and we are thrilled to be launching our own network of Pizza Capers Mobile Kitchens. The Pizza Capers team were excited to chat to The Franchise Show about the new franchise model” Halliwell said.

With low start-up and overhead costs, food truck models have become an affordable option for people wanting to start their own business.

“The mobile concept for Pizza Capers means we are able to cater for demand that fixed stores are unable to cater to, for instance at food truck events, music festivals and outer-city industrial parks” Sherree said.

The Franchise Show has interviewed several of Retail Food Group’s franchise partners and will feature their personal journeys as part of the program. As well as covering the food franchise sector, the program explores a wide range of franchising industries, exposing issues and offering insights, while featuring information and tips from a select group of leaders, including business advisors, psychologists, finance experts and brand specialists, as well as experts from one of the sector’s authoritative groups, the National Retail Association.

This episode of The Franchise Show is scheduled to air this Sunday 30th April at 12:30pm on Channel Seven nationwide.

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