Domino's releases statement regarding GPS Driver Tracker controversy
When asked to comment on the issues with Precision Tracking over GPS technology, the pizza chain said that it partnered with Navman Wireless for the rollout of its national GPS solution, which is "in no way based on or uses the Precision Tracking solution or technology".
"Throughout the initial planning stages Domino’s conducted trials and workings with a number of GPS suppliers to establish the optimal GPS tracking solution suitable to their business," Domino's said in a press release.
"During this process Domino’s found the Navman Wireless solution to be significantly superior in all areas to any other potential supplier, including Precision Tracking. The appointment of Navman Wireless as the preferred supplier was based on a number of factors, including technical capabilities, usability and price."
Domino’s confirmed that Precision Tracking was one of the suppliers being trialled and, as such conducted a trial of their solution in selected Domino’s stores.
"Navman’s GPS solution is in no way based on or uses the Precision Tracking solution or technology," the company said.
"Navman Wireless is one of the leading providers of GPS solutions and technology in the world and they have developed their own GPS solutions and technology. The real-time pizza tracker plays an important role in Domino’s vision for 2015 and beyond and the Company looks forward to sharing updates on their GPS solutions in the near future."
