Zarraffa’s heads out to Townsville
They unveiled a new drive thru store.
Zarraffa’s Coffee has arrived in Townsville, and is set to open the doors of its newest drive thru store on Monday, 11 November 2013.
The new store is located at 2/30 Lakeside Drive Idalia, which is adjacent Fairfield Central shopping complex.
“It is a real win to open this store in such a key part of northern Queensland.
“Strategically we have been building toward intra-regional and northern expansion for some time but with the acquisition of five stores in Western Australia last year we took our time to find the right site and franchisees to help build the brand up North,” said Zarraffa’s Coffee Executive Director, James Barritt.
The Fairfield store will be run by one of the brand’s seasoned franchisees, the Blakemore family, who also operated the very first drive thru store located at Worongary and originally opened the Miami store on the Gold Coast.
Furthermore, the brand revealed plans to continue its expansion in the region , keeping an eye out for locations in Townsville, Cairns, and the western part of the state.
“Townsville’s opening will mark our focus on populating stores outside of our south east Queensland base building on our locations in Hervey Bay and Rockhampton.”
“The combination of this activity, combined with the commencement of franchise sales and growth in Western Australia, means an exciting year ahead for the Zarraffa’s family,” added Barritt.
