Roll'd set to launch 100 stores by 2016

It now has 6 outlets in Melbourne.

Bao Hoang, Tin Ly, and Ray Esquieres opened the doors of Roll’d’s first store at Goldsborough Lane fourteen months ago, and since then the brand has already grown to a total of six outlets in Melbourne.

The Vietnamese hawker-style QSR chain reported that the brand has achieved monthly sales of $500,000 and is currently employing around 100 people, all in Melbourne’s city centre.

Roll’d also revealed that they are planning to further the brand’s expansion by opening stores in the north of border in Brisbane in August, and in Canberra this coming September.

“Ideally, Roll'd will have a strong national presence and begin international expansion by 2015 with a select group of highly successful Franchisees. We plan to have 100 stores by June 2016,” said Bao Hoang, one of the founders of Roll’d.

The brand also revealed that their team continues to experiment with new flavour combinations to ensure that their offerings are constantly evolving with the taste of their consumers.

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