
CHART OF THE WEEK: Hot Potato Chips - percentage consuming
According to BIS Shrapnel, the majority of fast food/snack consumers consumed hot chips in the last two months (71%).
Significant differences exist in age and living arrangement. Those aged 30-39 are significantly more likely to consume compared to the 60+, as are living as a couple without children at home as opposed to those who live alone.
The chart below, from BIS Shrapnel, outlines the percentage of Fast Food/Snack consumers that have consumed hot potato chips in the last two months.