VENDOR AND SUPPLIERS | Staff Reporter, Australia

Frosty Boy comes out with more beverage options

More flavours with easier preparation.

Frozen dessert and beverage manufacturer Frosty Boy has launched a new line of beverages dubbed as 'The Art of Blend', featuring Aromatic Spiced Chai, Creative Yoghurt Smoothie, Finest Belgian Chocolate, Exquisite White Chocolate, Premium Mocha Latte, Velvet Dairy Frappe Base and Original Iced Coffee.

The range is 100 per cent made in Australia for the Australian market, explained Felipe Demartini, National Sales & Marketing Manager for Frosty Boy Australia. "The range has been developed with presentation and versatility in mind, and the product is premium quality at an affordable price to increase in-store profitability. Frosty Boy also offers outstanding R&D and innovation support to all stockists."

To set itself apart, each product boasts ingredients from Forastero cocoa to Arabica coffee and a secret blend of spices.

"The products were chosen based on market demand and trends. Quality and versatility are the range’s core advantages," said Demartini.

The range also boasts of having no artificial colours or sweeteners, no preservatives, no trans fats, no hydrogenated oils, has live probiotic cultures, is gluten free and does not require milk.

Frosty Boy made the decision to develop the range with milk powder that requires only water for preparation, expecting this method will maximise the performance of the products, without hidden costs. "The addition of fresh milk can be costly and requires refrigerated space," Demartini commented.

Adding, "The Art of Blend offers limitless menu options of premium taste products that are highly profitable for QSRs. The range requires extremely low equipment investment (if any), along with constant R&D, innovation, and menu development support."

"Beverages are the next big trend worldwide – for refreshment, indulgency, meal replacement, or a snack. The Australian café culture is growing significantly, and The Art of Blend range complements this market. In addition, ‘snacking’ has become a new lifestyle trend; The Art of Blend is the synergy between the snacking and beverage worldwide trends."  

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