, Australia

Over 17% Australians will try alt meat if it has same cost as regular meat

This is according to NPD's Australia Consumer Sentiment Study.

Almost two in 10 or 17% of Australians said they will try more plant-based meat if it has the same price with regular meat, NPD's Australia Consumer Sentiment Study showed.

Nearly three in 10 or 29% have tried alternative meat at least once whilst only 5% ate it on a regular basis.

Meanwhile, 94% of Australians consumed ate bread regularly with taste and and health factors as top motivations in choosing bread.

Amongst the top bread spreads are butter (51%), vegemite (50%), and peanut butter (46%).

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