What are the core elements in creating a unique brand positioning?
Find out at the QSR Media Sandhurst Conference and Awards' masterclass on brand building.
The Creative Method's Tony Ibboston will faciliate a brand-building masterclass at the QSR Media Sandhurst Conference and Awards, which will be held at the Hilton Hotel in Sydney on 20 June.
The workshop is geared to take executives through the key questions that will look to give them a road map for creating a unique brand positioning or manifesto.
These core questions will look to include areas such as:
- Company Values: What really matters to you?
- Audience: Who's opinion do you really care about?
- Personality: How does your brand position and compare to others?
(Click here to register for the workshop.)