, Australia

What you need to know about the Build Your Own Virtual SUBWAY Challenge

It is the first 100-plus country online competition.

Happening till March 12, the Build Your Own Virtual SUBWAY® Challenge is a business simulation game that will enable players to learn about business and compete globally.

The Build Your Own Virtual SUBWAY® Challenge coincides with the release of an educational documentary, “SUBWAY® Restaurants: How a 17-year-old Built the #1 Restaurant Chain in the World through Franchising” by Young & Successful Media.

The SUBWAY® story, which started at a backyard picnic in 1965 when Dr. Peter Buck gave 17-year-old Fred DeLuca a check for $1,000 to open a submarine sandwich shop, is being shared with students through 10,000 business and entrepreneurship professors located at colleges and universities in 100 countries throughout the world.

“Subway is one of the greatest business success stories in history and we’re so excited to share it on this massive scale with young people eager to figure out their own employment and entrepreneurial options,” said Jennifer Kushell, Founder and President of the Young & Successful Media.

Kushell added, “The inspiration of this story, which we captured in both the documentary and online challenge, is really a call to action for young people throughout the world struggling in today’s tough economy. We are particularly excited about the challenge because it is all about providing job, career and networking opportunities – not just winning prizes.”

The five top winners will win a VIP, all-expense paid trip to the United States to visit SUBWAY® headquarters, meet with SUBWAY® co-founder and President Fred DeLuca and the senior management team, and attend a special training session. From there, they’ll visit New York City and Washington DC.

One hundred semi-finalists, one from each country where SUBWAY® restaurants are located, along with the 5 winners, will be introduced to the global management team for the brand.

Interested budding entrepreneurs may register for the Build Your Own Virtual SUBWAY® Challenge by going to the following link: https://www.ysn.com/subway.

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