2nd ANNUAL QSR MEDIA AWARDS WINNERS ANNOUNCED

QSR Media recognizes and celebrates the very best of the Australian quick service and fast casual restaurant industry.

The Winners of the 2nd QSR Media Awards have been announced. This year’s QSR Media Awards has been one of the most successful and competitive.

Tom Clifford, Detmold Group Group GM Corporate Brands and Sales Australia & New Zealand kicked off the awards and the winners were announced by Tim Charlton, QSR Media Publisher with with Zoe Detmold, Senior Business Manager at Detpak.

Joining the hosts on stage to co-present the awards were representatives from category sponsors Construction Zone, FLAT, Red Bull, Sandhurst Fine Foods, The NDP Group, Tork, Franke, Frosty Boy, Wrigley's J.L. Lennard and Cashflow It.

A panel of experts participated in the judging process and have selected as winners distinguished brands based on uniqueness and innovation, effectiveness and dynamism.

"The QSR Media Awards aims to recognize and showcase the outstanding performance of Australian quick-serve and fast casual restaurants, in different facets of the business -- from marketing, to operations and even leadership," said Justine Charlton, Editor of QSR Media. "We received a large number of submissions this year and the competition was fierce. It is a significant achievement to have been honored today. QSR Media would like to congratulate all the winners."

The winners of the 2015 QSR Media Awards are:

Best Use of Social Media
Muffin Break

Best Digital/Technology Initiative
Boost Juice Bars

Best Brand transformation
Baskin-Robbins

Best Corporate Social Responsibility initiative
Sumo Salad

Best Marketing Campaign
Burger Urge

Best New Concept
Soul Origin

Best New Concept - Brand Extension
Sumo Salad - SumoSalad Green Label

Training Initiative of the Year
The Coffee Club

Best Loyalty Program
Boost Juice Bars

Best Innovation - Food & Beverage
Pizza Hut

Employee of the Year
Jamaica Blue - Danika Heslop - Executive Chef

2015 Multi Site Restaurant of the Year
Rolld

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