, Australia

SumoSalad reveals massive plans to unveil 300 stores in America

Launching is planned in the next 10 years.

SumoSalad has announced a development in its expansion strategy that will see the launch of its first stores in North and South America within the year.

Matt Yuriditsky will stand as the brand’s American master franchisee and be responsible for the North American market. Yuriditsky expressed his excitement of the brand’s arrival in the region, saying that he feels confident that it will appeal to customers, as well as be able to educate them on healthy lunchtime options.

“In the US we noticed a need for easy, convenient and affordable healthy lunchtime options, the current availability of this is scarce and consumers are hungry for fresh accessible produce.

“When we discovered SumoSalad in Australia and learnt of the values they pride themselves on, we knew it was a business we had to be a part of and introduce to the US,” said Yuriditsky.

In the same light, Joao Mastrangelo—SumoSalad Brazil master franchisee, expressed his delight in launching the store in time for the World Cup 2014, along with a plan to open 300 stores in the next ten years across various markets in the region.

“I knew there was an opportunity to bring one of the local healthy food brands across to the people of Brazil and we couldn’t look past SumoSalad. It offers accessible, good quality produce that is tasty and fresh. A winning combination!” added Mastrangelo.

With ten years in the industry, SumoSalad has established itself in 91 locations in Australia, and 9 locations across the globe such as New Zealand, United Kingdom, Dubai, and Singapore.

The brand also shared that they are planning to unveil at least 15 stores each year in the Australian high street and CBD locations.

“Our staff and franchise owners have worked tirelessly to ensure SumoSalad can offer nutritious, satisfying and convenient meals over the past 10 years, and I cannot wait to see what the next decade will bring,” said Luke Baylis, CEO and Founder of SumoSalad.

Follow the link for more news on

Join QSR Media Australia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Exclusives

5 challenges QSRs faced when implementing loyalty programmes
1 in 2 Australian loyalty programme members are active in all of the loyalty programmes they are a member of.
Research
What fueled Oporto’s 200 restaurant growth?
The brand perfectly balanced its portfolio to capitalise on changing consumer preferences.