Red Rock Noodle Bar teams up with Corey Parker in latest health campaign
Expect store visits soon.
As nutrition and healthy eating has become one of the key concerns in the quick-serve industry, a number of QSRs have already began to jump on the bandwagon and offer ‘healthier’ meal options to their customers.
For the past twelve months, Red Rock Noodle Bar has been collaborating with State of Origin and Australia Rugby League player Corey Parker, as the brand’s ambassador in promoting the brand as a healthy alternative choice.
Parker will be visiting Red Rock stores over the next couple of weeks to support the brand's campaign.
The importance of staying fit and healthy is highlighted in Red Rock’s campaign that will assist customers to stay in shape even when they are constantly on the go.
"Rather than seen as a special once a month treat or to have something different, Red Rock Noodle Bar is now seen as a healthy choice that we can have weekly or even a couple of times a week and will it not only taste great but is healthy for you," said Phil Colburn, Managing Director of Red Rock Noodle Bar.
To further strengthen this campaign, the brand has also partnered with a nutritional and fitness company called “On the Pulse.”
They will be closely working with the nutritional specialists, focussing on creating real and sustainable healthy habits that will assist customers in their busy lifestyles.
Red Rock also revealed that the brand will continue to strengthen the Brisbane market and that new marketing plans are well underway.
