Exclusive
Grill’d considered as the most trustworthy brand
Grill’d considered as the most trustworthy brand
emma shows that the Australian consumer see Grill’d as the most trustworthy of all QSR brands.
QSR Media Exclusive: A Look At MissChu's Administration Proceedings
Administrator Rahul Goyal reveals how the sale deliberations are going and a new strategy to lower fixed costs.
Muffin Break partners with Chatty Kidz to give away free books
Free books on offer.
Noodle Box launches Asian inspired salads; Donut King holds Churros selfie contest; Pizza Capers gives away year's worth of pizzas
Find out what QSRs have been up to in social media this week.
Subway and Grill'd closely associated to ‘healthy alternative’ offering
emma shows consumers most closely associate the Subway and Grilld brand with offering a ‘healthy alternative’.
GYG launches breakfast menu; Grill'd fuses ice pops and cocktails; Subway parties at Gold Coast
Find out what the QSRs have been up to in social media this week.
Carry Out is the 2nd largest ordering method in Australia
According to an NPD report for QSR Media, when visiting the food service industry, carry out is preferred in one in three occasions.
Domino's opens 1400th store; Pizza Capers offers half off on 2nd pizza; Coffee Club gives away cash prize
Find out what the QSRs have been up to in the social media this week.
KFC launches website for community projects
KFC talks about their newly launched CSR hub.
The success of Bing Boy
Bing Boy Managing Director Ming Ma shares the success of the brand and its plans for the future.
The success of Bing Boy
Bing Boy Managing Director Ming Ma shares the success of the chain's brand and its plans for the future.Ming Ma: Bing Boy the brand is all about the 'theatre of street food' and taking Australians on a virtual travelling experience through Asia. We are honest, raw and edgy, but also a little cheeky and not afraid to have a little fun. Bing Boy's success is also due to the unique experience that it offers customers. Purchasing a Bing is not just about filling a hungry stomach; it's about exploring different Asian cultures and enabling people to momentarily be taken away to places like Beijing, Tianjin or Shanghai where Bings are massively popular. It's about buying an experience that no other Australian food retailer can offer.QSR MEDIA: What are your top 3 goals for 2015?Ma: In 2015 Bing Boy is continuing to work towards its ultimate vision to establish a national franchise network committed to providing the best urban Asian street food experience in Australia. So there is not three main goals but one main vision we are working toward. QSR MEDIA: What differentiates you?Ma: For us it's more about being distinctive, rather than different. We are distinctive in the industry with the design of our stores, the 'theatre' of watching your meal being made right in front of you, our tone of voice and conversations with consumers (which we like to call our bing ling-o), and in bringing a food to this country that was almost completely unknown to Australians before we came along.QSR MEDIA: What are some of the challenges do you think the industry is facing?Ma: Consumers are increasingly looking for healthier food options, and in turn the industry faces a challenge in finding "healthy" options to offer consumers at the same time as shifting long-term associations that consumers have between "unhealthy" and fast food generally. Brands that can offer consumers those healthy options at speed and with the right price point will continue to win market share from those that don't. Another challenge is catering to the growing demand from consumers for menus that adapt to their individual taste, and ordering and delivery systems that move with them and their mobile phones instead of the traditional "come to us" systems. Some brands are already making changes to cater to these demands, and it is up to others in the industry to follow suit and find ways to do this whilst remaining cost-effective.
Hudson Coffee welcomes new franchisee; GYG gives away free burritos; Chains get in the Christmas spirit by way of giveaways
Find out what the QSR's have been up to on social media this week.
2014: Year in Review
QSR Media's Year in Review offers a look at the big news of 2014. Here are our summaries of significant news events and trends of the year that just ended.
Red Rock joins Red Lands Christmas Carols; Grill'd searches for its number plate; Crust's free pizza for a mate
Find out what the QSR's have been up to on social media this week.
Zarraffa's brings back a crowd favourite; Noodle Box whips up Asian salads; Mrs. Fields offers special deals
Find out what the QSR's have been up to on social media this week.
Guzman Y Gomez is most popular Mexican brand
emma reports that Guzman Y Gomez is leading in the competitive Mexican market.
A consultant's thoughts on the ethical dollar in QSR
Nicole Venter, Consumer Strategy - Digital - Retail Specialist at Retail Oasis shares her thoughts on the issue.
Commentary
QSRs wasting money on Meta and Google