, Australia

Poked launches loyalty app, environmental initiative

The chain currently in nine locations across Melbourne and Sydney.

Poked has rolled out its namesake loyalty app, complementing the launch with a sustainability initiative.

Customers who download it will get a $12 in-app credit, equivalent to a poke bowl. 100% of the profits of every ‘The Hawaiian’ bowl bought through the app from 5 to 25 December will be given to environmental conservation group Clean Up Australia.

The first 1,000 persons who download the loyalty app will also be gifted with reusable straw kits. Each kit comes with 2 branded, metal straws, a straw cleaner and canvas pouch.

Poked is currently in nine locations across Melbourne and Sydney.
 

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