, Australia

Social Media Wrap Up: Chains offer free delivery during Easter long weekend; Pizza Hut's virtual egg hunt; How QSRs pranked fans on April Fools' Day

Find out what QSRs have been up to on social media this week.

BRAND AND STORE UPDATES

Yogurtland said farewell to its customers on Facebook. It earlier announced it will permanently close all of its stores across NSW, ACT and QLD because of the economic fallout associated with COVID-19.

NEW ON THE MENU

TGI Fridays promoted its new limited menu, featuring modern American flavours.

Roll’d introduced new salads as a light lunch option.

BreadTop showcased its take on hot cross buns.

Sushi Hub introduced Japanese rolled omelettes as an exclusive item for an event.

PROMOTIONS

Chains took to social media to get engage customers during April Fools’ Day:

Taco Bell, Guzman y Gomez, Chicken Treat and Schnitz are just some of the chains that offered free delivery during Easter weekend.

Pizza Hut is giving away prizes via a virtual Easter egg hunt.

Photo credit: Domino's Australia Facebook

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Guzman y Gomez seeks five franchisees in upcoming east coast locations

The move is part of the brand’s goal of building over 30 new restaurants in the coming 12 months.

Muffin Break to open store at NT's Gateway Shopping Centre

The chain comprises more than 300 cafés across Australia, New Zealand and the United Kingdom.

Drive-thru's next phase to be tackled in new webinar

Join QSR Media’s latest event on 26 May, in partnership with Fingermark.

Craveable Brands to hire over 320 staff

The company has a national network of 13,000 people across 580 restaurants.

Hungry Jack's Wishmaker campaign raises over $1m for Make-A-Wish Australia

Guests and crew donated to the nonprofit by purchasing Wishmaker Stars ($1, $2 and $5) at their local restaurant and via digital channels.

McDonald's eyes 100 more restaurants over next three years as part of $600m investment plan

A majority of new restaurants will include a drive-thru, McDelivery and digital ordering.

3 compelling reasons why QSRs need Eyecue

This state-of-the-art technology helps improve speed and accuracy at the drive-thru.

KFC unveils new Popcorn Chicken Savoury Cupcake recipe

It was made as part of the chain’s Kentucky Fried Cookin’ series.