RESEARCH | Staff Reporter, Australia

40% of Deliveroo Australia users opting for healthier options

The delivery company says it has seen a doubling in healthy restaurants and options on the Australian platform over the past two years.

Four in ten Australians using Deliveroo are choosing to order healthy options when ordering, the food delivery company revealed.

According to Deliveroo data, poke bowls are increasingly the healthy option of choice for Australians, with orders up by 145% over the past two years nationally. In that same period, orders for sushi increased by 85% and salads by more than 60%.

Sydney-based concept Fishbowl’s ‘Build Your Bowl’ remains the most popular healthy item, whilst Pokeo Bowls’ ‘Build Your Own’ option saw a significant order increase of more than 1,300% since joining the Deliveroo platform 12 months ago.

Pokéd’s Regular Poke was the most popular healthy order over the past year in Melbourne, having seen orders increase by 37%, whilst Poké Me’s Pulled Chicken Bowl and Veggie Delight Bowl have both seen 50% order increases in the last year.

(Also read: No mere fad, the poké invasion in Australia is here to stay)

In Brisbane, sushi is the top healthy order of choice. Since launching on the platform almost a year ago, Sushi Kotobuki has seen its Crunch Chicken option rise more than 1,700% and its Chicken Avocado option increase by over 1,300%.

“While Aussies still love their favourite burgers and pizzas, we’re definitely seeing the rise of healthy eating as online food delivery becomes a part of everyday life. We’re seeing trends like ‘vegan’, ‘farm-to-plate’ and ‘mindful eating’ really take hold in this market,” Deliveroo Australia country manager Levi Aron explained.

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