Cinnabon to open first West Australia location

Boxx Brands secured the franchise rights for the expansion.

Cinnabon will open its first outlet in West Australia after Boxx Brands, which also owns Jesters and Croissant Express, secured the rights for the brand across the state.

“Since Cinnabon landed on OZ shores in 2019, West Australians have been hounding social media asking when it will be their turn and we are so excited to finally make their wishes come true,” said Brett Higgins, Boxx Brands Managing Director.

Currently, Boxx Brands is in the process of selecting the location for the first Cinnabon outlet, with an anticipated opening in the winter of 2024.

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The new outlet will make the 15th Cinnabon store in Australia.