NEW CONCEPTS | Staff Reporter, Australia

Menulog announces first-ever pop-up store

Its 25/7 store will store ingredients to help customers ‘do life.’

Menulog has announced the launch of the first-ever ‘25/7’ store, filled with products that aiming to give more Aussies time away from prepping meals.

The store will feature uniquely-named products such as ‘Quality Thyme’ (with friends and family) and ‘BuzzPops’ (before he cuts you out of the will), communicating their idea of “reclaim[ing] the hour they would usually spend shopping, cooking and cleaning.”

Research cited by the online food delivery company shows almost a third (31%) of Aussies spend more money on shopping for ingredients than if they were to order in, while almost half (47%) admit they tend to overeat when they cook. 31%, meanwhile, go to bed later to clean up and take care of household chores.

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