Noodle Box launches new campaign

Introducing a Chinese favorite.

Noodle Box has announced the launch of its latest campaign, "Noodle Box Does Yum Cha."

The campaign is part of the stir friend noodle chain's ongoing strategy to broaden their menu offering; and reinforces the chain's end-to-end meal offering.

The Yum Cha offering brings a range of new items to their existing core menu, adding in delicious steamed pork buns; crispy, golden panko prawns; and steamed Dumpling Combo (Ginger Prawn, Pork, Prawn), among others.

The “Noodle Box Does Yum Cha” campaign will appear on National and Regional radio as well as targeted digital channels throughout the campaign.

“We are all very excited about the launch of this campaign as it establishes Yum Cha as a core part of our menu, at the same time sees the addition of a number tasty new items!” said Keir Houghton, Marketing Manager of Noodle Box.

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