, Australia

Frosty Boy unveils the Decadent Milk Chocolate

The Art of Blend series comes out with a new product and is set for further expansion in the coming months, the chain said.

Frosty Boy CEO Dirk Pretorius said that 80% of Frosty Boy’s current opportunities in Australia came from its beverage bases, with a strong response from the launch of the new range.

“Developing The Art of Blend was a good opportunity for us to further immerse the company in the beverage industry and has proven to be a successful decision,” he said.

“Since we launched The Art of Blend, which includes seven versatile powder bases, we have managed to win new business in the hospitality, retail and catering sectors.”

The range, launched in 2014, came in seven versatile beverage blends in powder form; Aromatic Spiced Chai, Creative Yoghurt Smoothie, Finest Belgian Chocolate, Exquisite White Chocolate, Premium Mocha Latte, Velvet Dairy Frappe Base and Original Iced Coffee.

The Art of Blend represents Frosty Boy’s dedication to innovation and its focus on serving its customers with products that are versatile and easy to use.

“We want our customers to succeed through our products. Our service includes working with each customer to help them use our products to increase profit through creating innovative menu options that follow consumer trends,” Pretorius said.

“Our range is flexible, our responsible manufacturing process is trusted and our reputation for the highest quality assurance allows us to provide our customers with the best products they can call their own, and impress their own discerning consumers.”
 

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