The Coffee Club puts on a show for Ricky Martin’s Oz tour promo
Check out the performance here.
As part of The Coffee Club’s promotion of Ricky Martin’s Australian Tour, the brand prepared an impromptu performance along the Queen St Mall in Brisbane.
A huge volume dial was placed in the middle of Brisbane’s CBD with a sign that dared passers-by to “turn it up.”
Once the volume dial was turned up, hidden dancers popped out, along with musicians and a fake “Ricky Martin,” and performed an impromptu dance for the shoppers.
The brand reported that more than 1,500 consumers witnessed the ten performances of the dancers, spread over a three-hour period.
In addition, The Coffee Club will be giving customers a chance to enter the draw to win tickets for Ricky Martin’s concerts across the country. They will also be giving away seven passes for four people to meet Rick Martin in person.