McDonald’s teams up with Peter Alexander for sleepwear collection
The partnership is part of the chain’s 50th anniversary celebrations.
McDonald’s has teamed up with sleepwear brand Peter Alexander to launch a range of limited-edition pyjamas inspired by the fast food giant’s colours, burgers and characters.
Available in ten unique designs for adults and teens, the collection will be available online and in Peter Alexander stores from until stocks last.
The Macca’s x Peter Alexander collaboration is also part of McDonald’s 50th birthday celebrations in Australia.
“Ronald, Grimace, Birdie and the Hamburglar are a huge part of our history and we love the
sense of nostalgia and fun they bring to making this collection so uniquely Macca’s,” McDonald’s Australia marketing manager Amanda Nakad said in a media release. “We can’t wait to see our customers sporting their iconic PJ’s and joining us in celebration of 50 years in Australia.”
Peter Alexander added: “We’ve brought to life the iconic McDonaldland characters, the retro feel of the 1970s and our signature sleepwear style in a collection that is sure to bring back memories of childhood treats, late night Macca’s runs and that Big Mac feeling.”
