, Australia
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Photo from Mcdonald's Australia

McDonald’s Australia’s fans may win exclusive prizes in winter night influencer campaign

Those who will join will go into the draw and win prizes.

McDonald’s Australia launched Macca’s Night-in Influencer campaign where fans can join and may even win exclusive prizes.

In a statement, the fast food chain said fans have to post an unboxing video of their McDelivery order on Tik Tok or Instagram between 26 July and 8 August, and use #maccasnightinfluencer and tag @mcdonaldsau plus three friends they would like to enjoy a winter night in with Macca’s.

For this campaign, McDonald’s will give away 10 money-can’t-buy experiences for the most impressive and influencer-worthy videos.

The person who posted the video will get to experience a behind-the-scenes tour of Macca’s headquarters and an opportunity to try a secret new menu item and some fan favourites that are no longer available.

They will also receive a $150 McDelivery discount voucher and exclusive Macca’s merch, including Golden Arches-themed socks, beanie, scarf, loungewear, blanket, and more. 

Tim Kenward, McDonald’s Australia marketing director said, “Winter is all about staying indoors with good food and good company. We are excited to give our loyal brand fans the chance to win one of our most exciting and unique prizes yet.” 
 
The McDonald’s campaign also follows the launch of Macca’s new winter menu including Mighty Angus, Crème Brulée McFlurry, Crème Brulée Pie, and Mozarella sticks. 

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