FRANCHISING | Staff Reporter, Australia

Retail Food Group announces new director of Coffee Retail

Jevon Le Roux has recently assumed his position at RFG’s Castle Hill office based in Sydney.

RFG’s Chief Franchise Officer, Mike Gilbert, expressed that Jevon has joined the business with extensive and relevant experience in bringing new products, brands and businesses to market, and driving growth through highly competitive channels.

“Jevon brings over 18 years’ experience across multiple industries and is an ambitious leader with extensive experience in setting vision and strategy that supports high-end growth,” he said.

Jevon’s experience is demonstrated across various industries, including retail, fashion, technology and management consulting.

“He will be responsible for leading the bourgeoning Coffee Retail division at RFG and setting turnaround strategies to reposition the Gloria Jean’s Coffees brand system, as well as accelerate the growth of the Cafe2U and The Coffee Guy networks.”

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