, Australia

Go! Sushi hits the road in search of franchisees

Have adopted a new approach to franchise partner recruitment.

Go! Sushi, the Japanese QSR has begun visiting shopping centres and holding information nights around the country in search of new franchisees.

The initiative has seen the chain set up information stalls in shopping centres and host events in NSW, SA, WA and QLD. The approach is aimed at meeting franchisees in a more informal setting as CEO Nicola Mills explains “This hands on approach is a great way to connect with prospective franchise partners allowing them to ask questions and talk to members of support office face to face in a relaxed setting”.

Go! Sushi also offer prospective franchisees a manage to own programme, where the business is paid for out of profits, with the parent company also forking out up to 60% of the upfront start up costs.

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