
Salty Rooster revs up new website
It boasts more visuals and details.
Salty Rooster has recently debuted a new and improved website, which highlights the brand's wide range of burgers.
The website’s visual imagery stands as one of the key features of the new website, boasting more detail, while at the same time offering a user-friendly navigation.
“The new website had to meet the high standards associated with our product customers both current and prospective have and will become synonymous with,” commented Jimmy Sagiotis, Salty Rooster’s Founder.
The brand reported that they have been receiving overwhelming feedback on the new website, reflected on the significant increase in traffic.
In addition, Salty Rooster will also be launching various campaigns through mass and social media, to further expand growth and brand positioning.
“Our plans are simple and incorporate sustainable growth through our franchising model. Opening new stores strategically as opposed to a critical mass rollout will ensure each and every store remains highly profitable.
“Although we are franchising, you will not see hundreds of stores cramped into one geographical region. Salty Rooster will remain a boutique collection of succulent burgers delivered by owner operators, not store managers,” said Sagiotis.