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1. Weekly Global Wrap: Whataburger hires ex-McDonald's exec; Jollibee launches premium burger in US Tim Hortons appoints new COO 2. Social Media Wrap: Krispy Kreme launches experiential marketing activities; Soul Origin expands to Wanneroo; Zambrero celebrates Plate 4 Plate initiative milestone 3. Yum! Brands' CEO to retire next year 4. Subway Australia, Birds Eye launch limited-edition Footlong Chip Butty 5. Schnitz unveils new kids' menu with Kiddy Schnugget PackResource Center
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Digitalisation key to preserving customer loyalty
Addressing gaps in brand consistency can strengthen customer loyalty.
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QSRs wasting money on Meta and Google