Zarraffa’s Coffee pledges $500k to Wildlife Warriors

The coffee chain entered a 10-year partnership with the conservationist group.

Zarraffa’s Coffee has entered into a 10-year partnership with Wildlife Warriors, pledging $500k to support the group’s conservation efforts.

Wildlife Warriors is a conservation organisation founded in 2002 by Steve and Terri Irwin to protect wildlife and their natural habitats through rescue, research, and education programs.

Through this initiative, Zarraffa’s customers directly fund Wildlife Warriors’ rescue, rehabilitation, and preservation programs in Australia and other regions with each purchase.

The brand also renewed its partnership with Australia Zoo, pledging to further champion Australia Zoo’s mission to protect wildlife and wild places by supporting conservation education and care for over 1,200 animals.

“We are aligned with Wildlife Warriors and Australia Zoo, not just in mission but in action, working together to get the job done for conservation where both the intent and impact are real and the journey extends not just to benefit wildlife today, but educating and inspiring future generations to carry on the commitment,” Kenton Campbell, Managing Director and founder of Zarraffa’s Coffee said.