The brand's Chief Marketing Officer is stepping down after 15 months.
Jones lead the strategic direction of the brand across marketing, digital and customer experience. Under her direction, Guzman Y Gomez launched the #fixfastfood movement, which focused on developing a clean, nutritious and responsible menu. The movement was designed to drive higher animal welfare in the fast food industry including the introduction of free range chicken and further commitments around beef and pork across the Guzman y Gomez menu.
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