Subway to display KJ content on menu boards

You’ll start seeing kilojoule counts from 21 November 2011.

According to a release, from 21st November 2011, SUBWAY stores across Australia will display the kilojoule content of food products on their menu boards.

Exercise Physiologist and Nutritionist, Kathleen Alleaume, says “SUBWAY Restaurants’ menu labelling is a positive initiative towards addressing the issue of overweight Australians and obesity. Often people underestimate the kilojoule content of their menu selection, so clear, easy-to-use nutrition information will help people make healthier selections such as choosing SUBWAY® Restaurants wheat bread and fresh salad varieties.”

All standard Subway 6-Inch® subs (prepared on white or wheat bread) contain fewer than 2000 kilojoules; less than a quarter of the daily requirement of an average Australian adult. Nine Subway 6-Inch® subs on the menu contain 6 grams of fat or less.

SUBWAY recognises the need to continually review their products in other areas such as sodium content across the menu. SUBWAY is working closely with the Australian Division on Action on Salt (AWASH) to reduce the amount of sodium across its menu offerings. Recent changes include sodium reduction in 10 key ingredients. Compared to 2009 levels, four bread varieties now have 10 per cent less sodium and chicken strips, which are used in popular subs like Chicken Teriyaki, have had a 30 per cent reduction in sodium.

Professor Bruce Neal, Senior Director at the George Institute and Australian Division of World Action on Salt and Health (AWASH) Chairman says, “Food companies have an important role to play in ensuring their products are healthy and that customers have the right information to make informed choices. It is good to see companies like Subway making progress on reducing salt in its products and introducing kilojoule labeling on menus so that people have a clearer idea about what they are eating.”