,Australia

Red Rooster adds fried chicken to menu

The chain has it in over 100 restaurants to date.

Red Rooster announced it is now serving fried chicken, touted as part of an ongoing transformation for the brand.

The fast food chain, known for serving roast chicken for almost five decades, says the new addition is made with 100% fresh Aussie chicken and is delivered and prepared daily with a “bespoke and unique” recipe.

Red Rooster said 2021 will also see changes and upgrades for the brand including restaurant refurbs, uniform upgrades, menu innovation and advances in technology and convenience.

Currently, customers can order their fried chicken in just over 100 selected restaurants but the brand said they will be rolling it out in more restaurants each week.

“We know Australians love fried chicken and we are now giving them a new way to experience it – we will be the first national brand to offer them a product that is juicy, tender and flavoursome on the inside and with a golden, crunchy texture on the outside,” said Red Rooster marketing director Ashley Hughes.

Join QSR Media Australia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

This reliable equipment makes pebble ice – a midpoint between fast-ice and the classic flake ice. 
The sandwich chain sold almost 357,900 additional cookies in 2021 compared to 2020.
Adopting data-backed solutions can spell the difference between savings and losses.
Last December, the brand teamed up with Budgy Smuggler to create Footlong and Six-Inch swimwear.
The unmanned store chain, located in Wirye New Town, is selling about 120 kinds of products.
Founded in 2017, it already has a presence in ten countries, including the US, UK and Australia.
This was inspired by tennis player Ash Barty, who coined the feed the "unofficial dish" of the Aussie Open.
The initiative comes as Aussies increasingly search for the single-use items.
The fast food chain first tested the Beyond Meat product in August 2019.
The range is available from $55 exclusively at Budgy Smuggler stores and online.
The chain initially had a pop up in the town early last year.
The CFA has a target of opening up to 130 net new KFC restaurants over the next 10 years.