Domino’s signs Better Chicken Commitment
It is the first fast food restaurant chain in both Australia and New Zealand to sign the global pledge.
Domino’s Pizza Enterprises announced it has joined the Better Chicken Commitment, making it the first fast food restaurant chain in both Australia and New Zealand to sign.
The commitment, led by some thirty NGOs, aims to improve the conditions in which chickens are raised and slaughtered, including more space per animal, slower-growing breeds, the presence of perches and natural light, and more respectful slaughter methods by 2026.
As part of the pledge, the pizza chain commits to ensuring all of its chicken meets or exceeds the commitment’s standards for all 850-plus stores across Australia and New Zealand by that year.
“We are proud to be the first fast food restaurant chain in both Australia and New Zealand to sign the Better Chicken Commitment, an initiative that will improve the welfare of chickens across our region. This is an important step in our Domino’s for Good journey as we work to make the world a better place,” Domino’s ANZ CEO David Burness said in a statement.
Domino’s also released its first ever sustainability report this year, which outlines
the company’s other environmental, social and governance initiatives to date.