, Australia

The Coffee Club maintains its position as the principal sponsor of the Brisbane Roar

Extends partnership with the National A-League Minor Premiers for the next season.

The announcement comes as Brisbane Roar gears up for their semi final battle on Sunday, 27th April.

The coffee chain has been the team's major sponsor of the club since 2007 and in light of the extension, the partnership is now considered one of the longest-running sponsorship deals in the history of the Hyundai A-League.

For the next season, fans can expect Brisbane Roar to continue donning the Coffee Club's logo in front of their playing and training shirts.

Brisbane Roar Managing Director Sean Dobson said the club was proud to continue the strong working relationship the club had fostered with The Coffee Club.

“We are proud to carry The Coffee Club, on the front of our jerseys,” Mr Dobson said.

“They have been invaluable supporters of this club for seven years now. The extension of our partnership with such an iconic brand is a strong indication of the excellent position we are in, and will allow us to remain the strong club all of Brisbane and Queensland can be proud of,” he said.

The Coffee Club Group, Marketing Manager, Greg Bowell said the group is delighted to be supporting the team as they enter the final stages of their championship campaign.

“An important focus point of the renewed partnership is providing a route for our local franchisees and our customers to engage further with the community through grassroots football activity,” he added.

“The Coffee Club is a family friendly brand. We pride ourselves on being welcoming and inclusive, and we want to bring that to life through grassroots football activity. We also plan to further engage our database of VIP club members through digital channels to ensure they, too, receive the benefits of such an iconic affiliation.” 

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