Circana

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Who’s really driving restaurant spending?

Different age groups also have different reasons to dine.

QSR chains position value as primary driver of traffic growth

Deal-led visits and bundles drive QSR traffic as consumers trade down channels.

Beverages drive Australian foodservice growth as QSR leads serving gains

Seven in 10 foodservice meals in Australia included beverages.

Foodservice traffic inches up as deals and QSR drive growth

Lunch drove gains, reversing three quarters of falling traffic and spending.

Gen Z leads food service rebound with $5.8b spend

The 18 to 24 age group now accounts for 11% of all food service traffic.

Foodservice traffic climbs after six consecutive quarters of decline

This is driven by deal-based occasions and PM snacks.

Consumers shift from delivery to pick-up amidst search for value

Delivery traffic declined by 6% in 2024, whilst pickup saw a growth of 18%.

Consumers trade down from full-service to QSRs

Economic uncertainty drives demand for value.

Families pull back from foodservice spend as economic pressures bite

Foodservice spending may have increased but only because of high prices.

Major trends impacting quick-service restaurants

Value and convenience are constantly top of mind for consumers.

Foodservice traffic dips despite growth in spending

A rise in average eater cheques was the reason for the growth.