The Future of QSR – Loyalty, Digitalisation, and Market Dynamics in 2025

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The Future of QSR – Loyalty, Digitalisation, and Market Dynamics in 2025

The Future of QSR – Loyalty, Digitalisation, and Market Dynamics in 2025

The QSR industry continues to evolve, shaped by changing consumer preferences, digital transformation, and competitive market dynamics. As brands navigate shifts in loyalty programs, delivery innovations, and digital adoption, understanding key trends and growth drivers will be crucial for success in 2025. This session will explore where the market is headed and how QSR brands can stay ahead in an increasingly competitive landscape.


Sydney time: 11 AM - 12:15 PM Sydney Time

Speakers

Julia Illera

Julia Illera

Research Manager

Euromonitor International

Nick Mecozzi

Nick Mecozzi

SVP of Global Solutions Consulting

FranConnect

Matthew Marshall

Matthew Marshall

CEO

Retail Food Group

Braeden Lord

Braeden Lord

CEO

Starbucks Australia

Emma Pitfield

Emma Pitfield

Partner

KPMG

Scott Bush

Scott Bush

CEO

The Cheesecake Shop

AGENDA

11:00 AM - 11:05 AM AEST - Welcome Remarks

11:05 AM - 11:25 AM AEST - Beyond Transactions: Unlocking Loyalty in Foodservice

In an industry shaped by shifting consumer preferences and intensifying competition, loyalty in foodservice is more than just points and discounts—it’s about meaningful engagement. This session will explore the state of loyalty in foodservice today, uncover key trends shaping customer retention, and highlight strategies businesses can use to build deeper connections with customers. By incorporating diverse features and experiential rewards, foodservice operators can personalise the customer experience and adapt to evolving market trends.

  • Julia Illera, Research Manager, Euromonitor International

11:25 AM - 11:35 AM - Explore how digital transformation can streamline internal customer experience delivery across multiple locations, including employee training, compliance management, and AI-based analytics

  • Utilizing digital compliance management.
  • Implementing training management systems including AI-based content generation.
  • Enhancing decision-making through analytics.

 

  • Nick Mecozzi, SVP of Global Solutions Consulting, FranConnect

 

11:35 AM - 12:10 PM Panel Discussion / Q&A

Moderator:

  • Emma Pitfield, Partner, KPMG

Panelists:

  • Matthew Marshall, CEO, Retail Food Group
  • Braeden Lord, CEO, Starbucks Australia
  • Scott Bush, CEO, The Cheesecake Shop
     

more to come...

 

12:15 PM End of Programme 

 

 

Contact Us

For more details, contact:

Alexis Prado

T: +65 3158 1386

alexis@charltonmediamail.com

Speakers

Julia Illera

Julia Illera

Research Manager

Euromonitor International

Nick Mecozzi

Nick Mecozzi

SVP of Global Solutions Consulting

FranConnect

Matthew Marshall

Matthew Marshall

CEO

Retail Food Group

Braeden Lord

Braeden Lord

CEO

Starbucks Australia

Emma Pitfield

Emma Pitfield

Partner

KPMG

Scott Bush

Scott Bush

CEO

The Cheesecake Shop