GYG overhauls loyalty programme
It is now accessible via Apple Wallet and Google Wallet.
Guzman y Gomez (GYG) has relaunched its GOMEX Rewards loyalty programme, adding more rewards, a redesigned app and a free burrito upon sign-up, the company announced.
The redesigned app features a new home screen, a scannable GYG card, coffee stamps and saved favourites for faster reordering.
Rewards are now consolidated in the GOMEX Rewards hub, where members can view points history, available offers, ordering streaks, lifetime GYG Dollars and free coffees earned.
New members who download the GYG App and sign up receive a free burrito worth $14.50.
Additionally, guests earn 1 point for every $1 spent on GYG's menu, whether ordering through the app or in-restaurant, with 150 points automatically converting into $10 in GYG Dollars.
Members also receive a free coffee or other hot drink every sixth order. GOMEX Rewards is also now accessible via Apple Wallet and Google Wallet.
