MARKETING | Staff Reporter, Australia

Nando's launches ‘For Flavours Sake' ad campaign

Their videos present the brand’s PERi-PERi sauces as a time-saving flavour solution.

Offering Australians the chance to save time in the kitchen without compromise on quality, Nando’s has launched its new ‘For Flavours Sake’ ad campaign – consisting of two videos demonstrating how to use their PERi-PERi sauces as a quicker meal addition versus combining ingredients from scratch.

“Nando’s sauces are great for consumers looking for a quick and easy way to turn a good dish into a great one. These two new ads highlight the delicious, fresh ingredients that go into our PERi-PERi sauces while also sharing a shortcut to transforming everyday meals and giving them an instant flavour boost,” Nando’s Brand Manager Stefani Dethan said.

The aforementioned campaign is supported by a set of recipes that use the sauce range, which are uploaded in their website.

“The ads are a continuation of our previous campaign which educated customers about taste profiling and understanding flavour first and heat second. With flavours ranging from Lemon & Herb and BBQ for the flavour seekers, through to Xtra Bloody Hot for the heat seekers, there is a flavour and heat mix for every meal, and everybody,” Dethan added.

Do you know more about this story? Contact us anonymously through this link.

Click here to learn about advertising, content sponsorship, events & rountables, custom media solutions, whitepaper writing, sales leads or eDM opportunities with us.

To get a media kit and information on advertising or sponsoring click here.