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MARKETING | Staff Reporter, Australia
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Subway to join the marketing panel at the QSR Media Conference

Top Subway exec Gina Kahler will be joining the panel, don't miss the event on 22 July, to be held at Hilton Hotel, Sydney.

Joining the roster of notable panelists at the upcoming conference is Kahler, Regional Marketing Director of Subway Australia and New Zealand. Kahler has been working in the area of marketing for nearly 20 years and specialised in the strategic marketing and brand management field.

Kahler will be a panel member at the session "The Customer Experience," joining Peter Dable, National Marketing Manager of The Cheesecake Shop; Jason Piggott, former National Marketing Manager of Oporto; Ramzey Choker, Founder of The Grounds of Alexandria; Paola Tanner, Director of Fuse Franchise Partners.

The panel will be answering pressing and relevant marketing questions which include:

  • How to develop a customer experience that is going to inspire your customers but that can realistically be executed?
  • How to get marketing and ops working together to deliver the brand promise?
  • What are the biggest marketing challenges in the QSR space today given there are so many well executed concepts out there?
  • Is the social and word of mouth exposure generated by a great customer experience the key to spending less on marketing?

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