Cold Rock Ice Creamery launches special calendar for charity

The calendar is on sale for $5 until the end of January and features $170 worth of Cold Rock coupons.

Cold Rock Ice Creamery has launched a special calendar to help raise money for The Alannah and Madeline Foundation - a national charity protecting children from violence.

The Foundation was set up in memory of Alannah and Madeline Mikac, aged 6 and 3, who were tragically killed along with their mother and 32 others at Port Arthur, Tasmania in 1996.

The calendar is on sale for $5 until the end of January and features $170 worth of Cold Rock coupons to enjoy at all stores throughout 2012.

“This is a fantastic opportunity to raise awareness of the pioneering work the Foundation does to protect children from violence, as well as for Cold Rock to give something back to the community,” Cold Rock managing director Stan Gordon said.

Around $25,000 is expected to be raised from the sale of the calendars in Cold Rock stores nationally.

“This wonderful support allows us to continue our good work towards achieving our vision - that every child will live in a safe and supportive environment,” The Alannah and Madeline Foundation CEO Dr Judith Slocombe said.

The Foundation runs innovative programs and initiatives including Children Ahead, an intensive support program helping children to recover from serious violence and trauma; and Buddy Bags, which provides essential items to thousands of children in emergency accommodation nationwide.

It also conducts eSmart – a world-leading system to help Australian schools manage cybersafety and deal with bullying and cyberbullying.

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Tags: Cold Rock Ice Creamery, The Alannah and Madeline Foundation